As I continue to gear up for our "one day" launch, one of the items I kick around is the name of the space.
Right now, I'm leaning towards calling it The Hive. My reason is twofold:
1) I love the picture it creates -- the hive mentality. Everyone coming together to get work done in a community.
2) The beehive is a symbol of historical significance here in Gloucester, VA, and has been dating back to the 1800s, used as a picture of unity in the colony. It is common to see beehives used as decorations in this area quite often. So, I feel like it would be a name that resonates with the community. Coworking is completely foreign here, so I want to do my best to work with the culture and not against it.
All of this being said, in aware of at least a couple other coworking spaces (globally) with this same moniker. Am I being unoriginal? Am I breaking any unwritten Coworking rules by doing this?
I really like the name, and the people in the community in bounced it off of really like it as well. I just want to make sure I'm being respectful to those who have gone before me and paved the way.
Thanks!
P.S. I really love this community. You've been so gracious and open. It's humbling.
The Hive is one of the most popular names for a coworking space, for good reason–it’s a pretty good name, for the reasons you describe.
Having proudly run a space with a delightfully punny name for many years, I find this to be too good of an opportunity to pass up. This is a chance for you to make a statement.
So, perhaps you can put Hive in your back pocket and always know you can go back to it if you need.
I posted not long ago in another thread about this, but I’ll just say shortly here: this is a great chance to invite your members’ participation. Throw names on a wall, do some brainstorming, see what people gravitate to, and know that you always make the final call.
New Work City came from one of our members, and another (future coworking space owner, hi Alex Linsker!) was so sure that had to be the name that he convinced me to go for it.
And I still love that name.
Tony
PS - You’re awesome. Keep it up.
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On Wed, Mar 29, 2017 at 1:51 AM, Kevin Haggerty [email protected] wrote:
As I continue to gear up for our “one day” launch, one of the items I kick around is the name of the space.
Right now, I’m leaning towards calling it The Hive. My reason is twofold:
I love the picture it creates – the hive mentality. Everyone coming together to get work done in a community.
The beehive is a symbol of historical significance here in Gloucester, VA, and has been dating back to the 1800s, used as a picture of unity in the colony. It is common to see beehives used as decorations in this area quite often. So, I feel like it would be a name that resonates with the community. Coworking is completely foreign here, so I want to do my best to work with the culture and not against it.
All of this being said, in aware of at least a couple other coworking spaces (globally) with this same moniker. Am I being unoriginal? Am I breaking any unwritten Coworking rules by doing this?
I really like the name, and the people in the community in bounced it off of really like it as well. I just want to make sure I’m being respectful to those who have gone before me and paved the way.
Thanks!
P.S. I really love this community. You’ve been so gracious and open. It’s humbling.
The Hive is one of the most popular names for a coworking space, for good reason–it’s a pretty good name, for the reasons you describe.
Having proudly run a space with a delightfully punny name for many years, I find this to be too good of an opportunity to pass up. This is a chance for you to make a statement.
So, perhaps you can put Hive in your back pocket and always know you can go back to it if you need.
I posted not long ago in another thread about this, but I’ll just say shortly here: this is a great chance to invite your members’ participation. Throw names on a wall, do some brainstorming, see what people gravitate to, and know that you always make the final call.
New Work City came from one of our members, and another (future coworking space owner, hi Alex Linsker!) was so sure that had to be the name that he convinced me to go for it.
On Wed, Mar 29, 2017 at 1:51 AM, Kevin Haggerty [email protected] wrote:
As I continue to gear up for our “one day” launch, one of the items I kick around is the name of the space.
Right now, I’m leaning towards calling it The Hive. My reason is twofold:
I love the picture it creates – the hive mentality. Everyone coming together to get work done in a community.
The beehive is a symbol of historical significance here in Gloucester, VA, and has been dating back to the 1800s, used as a picture of unity in the colony. It is common to see beehives used as decorations in this area quite often. So, I feel like it would be a name that resonates with the community. Coworking is completely foreign here, so I want to do my best to work with the culture and not against it.
All of this being said, in aware of at least a couple other coworking spaces (globally) with this same moniker. Am I being unoriginal? Am I breaking any unwritten Coworking rules by doing this?
I really like the name, and the people in the community in bounced it off of really like it as well. I just want to make sure I’m being respectful to those who have gone before me and paved the way.
Thanks!
P.S. I really love this community. You’ve been so gracious and open. It’s humbling.
+1 what Tony said. The Hive is kinda a perfect name but it’s super overused and I think there’s probably a Hive in every city. I would avoid it for SEO purposes. And instead of squashing all your excitement I’m going to give you the coworking name I came up for a space in Mongolia but the word didn’t translate for them. Hearth. It’s got heart, art, earth and evokes feelings of warmth and gathering. Feel free to take it if it resonates with you!
Angel
ps. My weird personal issue with Hive is that there’s only 1 lady per hive. Think about that…
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On Tuesday, March 28, 2017 at 11:54:31 PM UTC-6, Kevin Haggerty wrote:
As I continue to gear up for our “one day” launch, one of the items I kick around is the name of the space.
Right now, I’m leaning towards calling it The Hive. My reason is twofold:
I love the picture it creates – the hive mentality. Everyone coming together to get work done in a community.
The beehive is a symbol of historical significance here in Gloucester, VA, and has been dating back to the 1800s, used as a picture of unity in the colony. It is common to see beehives used as decorations in this area quite often. So, I feel like it would be a name that resonates with the community. Coworking is completely foreign here, so I want to do my best to work with the culture and not against it.
All of this being said, in aware of at least a couple other coworking spaces (globally) with this same moniker. Am I being unoriginal? Am I breaking any unwritten Coworking rules by doing this?
I really like the name, and the people in the community in bounced it off of really like it as well. I just want to make sure I’m being respectful to those who have gone before me and paved the way.
Thanks!
P.S. I really love this community. You’ve been so gracious and open. It’s humbling.
Another +1 to what Tony and Angel have already said. Hives are among the most overused specific names, to the point where they’re a category of naming all to themselves. I’m pretty firmly against knowingly using a name that another space uses. But with generic stuff like “Hive,” the way I see it, if someone chooses to use a generic name for their coworking space, or any business, they have to do so knowing that others will do it too. So today, in 2017, I’d say that choosing this is a bad idea.
With that said, in my experience the more you think about naming, the more clever you try to get, and the worse your ideas become.
My advice is to keep it simple, and try listening for ways that your members describe themselves. Pro-tip: try to brainstorm what this group of people would call itself if the space didn’t exist. Name the club, rather than the club house.
-Alex
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The #1 mistake in community building is doing it by yourself.
