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Congratulations Ramon!
Very nice your idea, graphics are nice and easy to read…thanks for sharing, it coul be a good way to make public the advantages of coworking life!
Happy birthday!
Francesca
(From La Fabbrica dei Mestieri - Italy)
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Il giorno martedì 24 novembre 2015 12:48:23 UTC+1, Ramon Suarez ha scritto:
@Elias: you have a full chapter in my book (The Coworking Handbook) dedicated to marketing. It is the largest chapter of the book, too long to resume in one line. Bring people in your target audience with events, personal invites, social media, email… And work to keep them in by connecting them. Make sure they get to know at least one person when they come. More books about coworking here.
@tom: thanks Share it with the world!
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On Wed, Nov 25, 2015 at 10:07 AM, Tom Lewis [email protected] wrote:
Happy Birthday Betacowork and nice work on the infographic Ramon!
On Tuesday, 24 November 2015 11:48:23 UTC, Ramon Suarez wrote:
1. Get to Know People Outside of the Coworking Space - Alex Hillman, co-founder of Indy Hall
Go outside. Literally, go outside. Stop trying to get people to walk into your coworking space as the first step to discovering you. Most of the people who are ideal members for coworking aren’t actively looking for an office, so expecting them to walk in off the street or even sign up for a tour is crazypants.
Get to know people on their own turf. Where do those people already gather in your city/town/village? It might be coffee shops…but it also might not be. Try focusing outside of the obvious “business” meetups - explore all kinds of activity based communities. Within them, you’re bound to find people who have similar goals and values, even among different professions.
Then participate in those communities instead of just trying to sell them on coworking. Bring people together. Add value. Earn trust. If you already have some members in your coworking space, invite them to come along. Help cross pollinate the communities you get involved in.
When people ask how you all know each other - bam. “We’re all a part of Indy Hall.” What’s that? “Have you ever worked from home…and felt like being alone was hurting your productivity…”
-Alex
···
On Wednesday, November 25, 2015, Elias Park [email protected] wrote:
Congrats Ramon!
Can I ask, If I am prepping to open my coworking space in California, what kind of promo can u advise on?
My main goal is to get people IN. We need that energy/atmosphere in order to be a coworking space.
Did you do any promos to get your first people in?
On Tuesday, November 24, 2015 at 7:43:48 PM UTC-8, Ramon Suarez wrote:
Elias, start by figuring out who you do and who you don't want to be in your coworking place. Write it down and share it -- it can be only positive wording but if it is meaningful it will exclude people who know they don't belong. You don't want everybody.
If you write "We are a coworking place where everybody is worthy of love and belonging" and you truly intend that, you will exclude people who don't want everybody there, people who want cliwues or don't consider themselves worthy of love or belonging. (As an example.)
Common advice on this group is, stsrt with community before you rent a place.
Find people who care about many people and who have communities they will benefit by referring.
Find people who have strong feelings and experiences about the place you will fent or will rent in, who actively want something. That is how I start things.
Congrats Ramon! I also want to say, I love that some of the members of your team are called “Hosts.” Makes me feel like I’m at a dinner party
Tony
···
On Thu, Nov 26, 2015 at 3:36 AM, Alex Linsker [email protected] wrote:
Elias, start by figuring out who you do and who you don’t want to be in your coworking place. Write it down and share it – it can be only positive wording but if it is meaningful it will exclude people who know they don’t belong. You don’t want everybody.
If you write “We are a coworking place where everybody is worthy of love and belonging” and you truly intend that, you will exclude people who don’t want everybody there, people who want cliwues or don’t consider themselves worthy of love or belonging. (As an example.)
Common advice on this group is, stsrt with community before you rent a place.
Find people who care about many people and who have communities they will benefit by referring.
Find people who have strong feelings and experiences about the place you will fent or will rent in, who actively want something. That is how I start things.
Thanks Tony. Tha’ts a thing we struggle to find the right word for. When a client comes, Facilitator is not understood. At least with host they understand that we are there to make them feel at home.
What do you call yourselves and your colleagues in your respective coworking spaces?
···
On Thu, Nov 26, 2015 at 1:49 PM, Tony Bacigalupo [email protected] wrote:
Congrats Ramon! I also want to say, I love that some of the members of your team are called “Hosts.” Makes me feel like I’m at a dinner party
On Thu, Nov 26, 2015 at 3:36 AM, Alex Linsker [email protected] wrote:
Elias, start by figuring out who you do and who you don’t want to be in your coworking place. Write it down and share it – it can be only positive wording but if it is meaningful it will exclude people who know they don’t belong. You don’t want everybody.
If you write “We are a coworking place where everybody is worthy of love and belonging” and you truly intend that, you will exclude people who don’t want everybody there, people who want cliwues or don’t consider themselves worthy of love or belonging. (As an example.)
Common advice on this group is, stsrt with community before you rent a place.
Find people who care about many people and who have communities they will benefit by referring.
Find people who have strong feelings and experiences about the place you will fent or will rent in, who actively want something. That is how I start things.
I call myself the Manager. My coworkers call me either baasje (technically little boss, but untranslateable by me in its implications. Maybe Ramon can translate it, lol), or huismoeder, (house mother). Five of them call me Don-neen which is a complicated in joke involving my name and the movie The Godfather.
I call the folks we pay to look after the community Community Managers. So of course the coworkers call them the Herders. (Translation: Shepherds. Yes, like in sheep.)
The coworkers who structurally help other coworkers have come to be called kameraad. This is a sort of multi level pun on the name of the space and the nature of the relationship.
(For the English speaking I will give this a try: kameraad means comrade or pal in Dutch. But the name of the network is De Kamer or “The room” like a room in a boarding house, and “raad” also means advice. To make it worse, de Kamer is also the word used when referring to the houses of Parliament so … anyway, it doesn’t translate well. But whole lotta punning going on).
For Ramon who did not need that since he speaks like ten billion languages or something: My French is not good enough to pun in it. Why don’t you run a competition for best name? The best names come from the coworkers. And unless I misestimate them, your coworkers whould really enjoy that. I’ll send you brownies for the prize. Or I can send you my top secret amazing brownie recipe which has been thoughtfully adjusted for the peculiarities of European flour.
···
On Thursday, November 26, 2015 at 2:19:08 PM UTC+1, Ramon Suarez wrote:
Thanks Tony. Tha’ts a thing we struggle to find the right word for. When a client comes, Facilitator is not understood. At least with host they understand that we are there to make them feel at home.
What do you call yourselves and your colleagues in your respective coworking spaces?
Boulder 12/30-1/15 • Hawaii 1/15-22 • Seattle 1/22-25
On Thu, Nov 26, 2015 at 3:36 AM, Alex Linsker [email protected] wrote:
Elias, start by figuring out who you do and who you don’t want to be in your coworking place. Write it down and share it – it can be only positive wording but if it is meaningful it will exclude people who know they don’t belong. You don’t want everybody.
If you write “We are a coworking place where everybody is worthy of love and belonging” and you truly intend that, you will exclude people who don’t want everybody there, people who want cliwues or don’t consider themselves worthy of love or belonging. (As an example.)
Common advice on this group is, stsrt with community before you rent a place.
Find people who care about many people and who have communities they will benefit by referring.
Find people who have strong feelings and experiences about the place you will fent or will rent in, who actively want something. That is how I start things.
My French speaking coworkers call me papa poule (hen dad), to make fun of how I protect and take care of them.
···
On Fri, Nov 27, 2015 at 10:38 AM, Jeannine van der Linden [email protected] wrote:
I call myself the Manager. My coworkers call me either baasje (technically little boss, but untranslateable by me in its implications. Maybe Ramon can translate it, lol), or huismoeder, (house mother). Five of them call me Don-neen which is a complicated in joke involving my name and the movie The Godfather.
I call the folks we pay to look after the community Community Managers. So of course the coworkers call them the Herders. (Translation: Shepherds. Yes, like in sheep.)
The coworkers who structurally help other coworkers have come to be called kameraad. This is a sort of multi level pun on the name of the space and the nature of the relationship.
(For the English speaking I will give this a try: kameraad means comrade or pal in Dutch. But the name of the network is De Kamer or “The room” like a room in a boarding house, and “raad” also means advice. To make it worse, de Kamer is also the word used when referring to the houses of Parliament so … anyway, it doesn’t translate well. But whole lotta punning going on).
For Ramon who did not need that since he speaks like ten billion languages or something: My French is not good enough to pun in it. Why don’t you run a competition for best name? The best names come from the coworkers. And unless I misestimate them, your coworkers whould really enjoy that. I’ll send you brownies for the prize. Or I can send you my top secret amazing brownie recipe which has been thoughtfully adjusted for the peculiarities of European flour.
On Thursday, November 26, 2015 at 2:19:08 PM UTC+1, Ramon Suarez wrote:
Thanks Tony. Tha’ts a thing we struggle to find the right word for. When a client comes, Facilitator is not understood. At least with host they understand that we are there to make them feel at home.
What do you call yourselves and your colleagues in your respective coworking spaces?
Boulder 12/30-1/15 • Hawaii 1/15-22 • Seattle 1/22-25
On Thu, Nov 26, 2015 at 3:36 AM, Alex Linsker [email protected] wrote:
Elias, start by figuring out who you do and who you don’t want to be in your coworking place. Write it down and share it – it can be only positive wording but if it is meaningful it will exclude people who know they don’t belong. You don’t want everybody.
If you write “We are a coworking place where everybody is worthy of love and belonging” and you truly intend that, you will exclude people who don’t want everybody there, people who want cliwues or don’t consider themselves worthy of love or belonging. (As an example.)
Common advice on this group is, stsrt with community before you rent a place.
Find people who care about many people and who have communities they will benefit by referring.
Find people who have strong feelings and experiences about the place you will fent or will rent in, who actively want something. That is how I start things.