Thought I would share a series of essays I’ve recently completed that are relevant to people thinking about coworking. The essays were written for the Knight Foundation in the US to help them think about the ways in which our society will change when a larger number of people are working independently. Sound familiar?
Written based on ethnographic research with freelancers around the country, as well as direct experience from Makeshift Society.
Feedback most welcome.
best regards,
-bryan
These are SO great. Thanks for sharing them, Bryan!
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/ah
indyhall.org
coworking in philadelphia
On Mon, Aug 4, 2014 at 2:41 PM, Bryan Boyer [email protected] wrote:
Thought I would share a series of essays I’ve recently completed that are relevant to people thinking about coworking. The essays were written for the Knight Foundation in the US to help them think about the ways in which our society will change when a larger number of people are working independently. Sound familiar?
Written based on ethnographic research with freelancers around the country, as well as direct experience from Makeshift Society.
Feedback most welcome.
https://medium.com/@bryan/market-realities-and-networked-dreams-183026a3b2be
best regards,
-bryan
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Thanks for sharing these Bryan. A couple things really resonate with me.
One is your point about LinkedIn organizing your profile by employer. Directionally they get that this is incomplete, based on the new "project" category. I think this little detail is the tip of an iceberg.
Two is this idea that there is the gap in perspectives between the buyers and sellers in the independent/project economy. To put it crassly, buyers are looking for cheap and sellers are looking for better. Most of the existing project sourcing networks are designed to meet the needs of buyers first (low price) and the sellers second (getting paid on time).
In my opinion, in today's marketing/media/communication/technology/creativity business more value will be created when buyers shift their perspective to mutually fulfilling projects than continually lowering price and expectations.
What will it take? First, prove it. Second, a marketplace where mutual fulfillment is the goal, where business gets creative and creatives get business.
to prove it, this community should be collaborating to find examples that prove mutually fulfilling projects create more value and then shout about it to the mountain tops. We will all benefit.
Second, we are building a marketplace designed to create mutually fulfilling projects and manage the business end of things using a "coop" business alliance structure. We aren't looking for scale, we are looking for individuals and businesses who seek mutually fulfilling projects.
We are actively pitching businesses on the mutually fulfilling project manifesto and recruiting them to to join.
We are pricing Independent pro membership at $25/month or $250/yr and business membership is $100/myth and $1000/yr (for up to 4 representative memberships).
What about a coworking space membership, in which the coworking space has up to 4 representative members who get the mutually fulfilling project manifesto?
Katherine
Yes Alex. Thanks for sharing these Bryan. A couple things really resonate with me.
One is your point about LinkedIn organizing your profile by employer. Directionally they get that this is incomplete, based on the new "project" category. I think this little detail is the tip of an iceberg.
Two is this idea that there is the gap in perspectives between the buyers and sellers in the independent/project economy. To put it crassly, buyers are looking for cheap and sellers are looking for better. Most of the existing project sourcing networks are designed to meet the needs of buyers first (low price) and the sellers second (getting paid on time).
In my opinion, in today's marketing/media/communication/technology/creativity business more value will be created when buyers shift their perspective to mutually fulfilling projects than continually lowering price and expectations.
What will it take? First, prove it.
to prove it, this community could be collaborating to promote examples that prove mutually fulfilling projects create more value. We will all benefit.
Katherine
Excellent set of essays (and we read them prior to this posting:)).