I may have already posted this but I couldn’t find it-I’m new here. Apologies if I have.
I understand that hiring a desk in a company versus hiring a desk in a huge coworking building (like the ones wework establishes) are both in some ways quite different; or are they?
From what I understand, people tend to look into coworking when they want:
-To set a routine for their lives and their work as self employed individuals
-To work alongside like minded people or those in the same position
-To network with others
-To be a part of a bigger community
So my question is; how do you promote the idea of desk spaces in a company versus in a community of freelancers? How can you make it sound more appealing, and how do you reach a market that would rather do their work in an office with zero distractions and good amenities in a great location?
I’ve posted advertisements for our office on so many websites, tried to promote on facebook groups, and I’ve been looking on freelancer websites, yahoo, quora, and now google-how can I reach the kind of audience we want?
Are you saying that what you offer is more of a “heads down and focus” type workspace?
Because there are LOTS of people who (think they) want that.
But it sounds like you’re trying to figure out how to reach those people, using the usual online channels, and that’s not working so great.
So how about we shake it up…
… who can you have a casual conversation with who MIGHT have a friend of a friend who is looking for a desk? (Hint: this could be a lot of people)
… where can you to go meet new people who might fit the above description?
… are there Meetup groups in your area you can attend? Not just business Meetups, but anything you have a real interest in?
… are you a “regular” at a local cafe / bagel shop / restaurant where you can chat up the barista / manager / etc and happen to mention to them that you have some workspace available?
… what other local community groups are you a part of or could you become a part of where there are humans you wouldn’t mind getting to know a little better?
I may have already posted this but I couldn’t find it-I’m new here. Apologies if I have.
I understand that hiring a desk in a company versus hiring a desk in a huge coworking building (like the ones wework establishes) are both in some ways quite different; or are they?
From what I understand, people tend to look into coworking when they want:
-To set a routine for their lives and their work as self employed individuals
-To work alongside like minded people or those in the same position
-To network with others
-To be a part of a bigger community
So my question is; how do you promote the idea of desk spaces in a company versus in a community of freelancers? How can you make it sound more appealing, and how do you reach a market that would rather do their work in an office with zero distractions and good amenities in a great location?
I’ve posted advertisements for our office on so many websites, tried to promote on facebook groups, and I’ve been looking on freelancer websites, yahoo, quora, and now google-how can I reach the kind of audience we want?
I’m actually a little confused about the two things you’re comparing, so I just wanna make sure I understand. Do you mean that you’re trying to reach individual people who work in a company…? Or that you’re trying to offer extra desks that a company has to people as an alternative place to work? Or both, or something else?
I may have already posted this but I couldn’t find it-I’m new here. Apologies if I have.
I understand that hiring a desk in a company versus hiring a desk in a huge coworking building (like the ones wework establishes) are both in some ways quite different; or are they?
From what I understand, people tend to look into coworking when they want:
-To set a routine for their lives and their work as self employed individuals
-To work alongside like minded people or those in the same position
-To network with others
-To be a part of a bigger community
So my question is; how do you promote the idea of desk spaces in a company versus in a community of freelancers? How can you make it sound more appealing, and how do you reach a market that would rather do their work in an office with zero distractions and good amenities in a great location?
I’ve posted advertisements for our office on so many websites, tried to promote on facebook groups, and I’ve been looking on freelancer websites, yahoo, quora, and now google-how can I reach the kind of audience we want?
Are you trying to develop a coworking space within/as part of an existing company which does something else entirely?
It is quite different, if so; two of the five spaces in our network are doing exactly this. It is doable and it is also fun to do, but it is indeed different in important ways from developing a coworking community in a dedicated space.
We’ll be glad to help but I think you need to clarify what it is you want the help with and what you are trying to do.
Let us know!
Jeannine
···
On Wednesday, October 26, 2016 at 3:33:19 PM UTC+2, Prisc wrote:
Hi there,
I may have already posted this but I couldn’t find it-I’m new here. Apologies if I have.
I understand that hiring a desk in a company versus hiring a desk in a huge coworking building (like the ones wework establishes) are both in some ways quite different; or are they?
From what I understand, people tend to look into coworking when they want:
-To set a routine for their lives and their work as self employed individuals
-To work alongside like minded people or those in the same position
-To network with others
-To be a part of a bigger community
So my question is; how do you promote the idea of desk spaces in a company versus in a community of freelancers? How can you make it sound more appealing, and how do you reach a market that would rather do their work in an office with zero distractions and good amenities in a great location?
I’ve posted advertisements for our office on so many websites, tried to promote on facebook groups, and I’ve been looking on freelancer websites, yahoo, quora, and now google-how can I reach the kind of audience we want?
Hi Everyone, I’m so sorry-I’m totally new to google groups and didn’t even realise that I had gotten these responses! Thank you so much for your help!
Hi Tony, I’m in the UK, London. Your post was really helpful and I will definitely consider everything you have said!
Hi Alex, what I mean is that I work at an office with four spare desks; we’re looking for people who would be interested in renting out the desks. We’re in a great location with good amenities but I’ve been having trouble trying to find people who would be interested (and I know that they’re out there!)
Hi Jeannine, you’re exactly right. We have some empty desks and we’re looking for people who would be interested; that’s really all it is! It’s just been really challenging and any advice I can get would be greatly helpful.
Thank you everyone for your responses!
···
On Wednesday, October 26, 2016 at 2:33:19 PM UTC+1, Prisc wrote:
Hi there,
I may have already posted this but I couldn’t find it-I’m new here. Apologies if I have.
I understand that hiring a desk in a company versus hiring a desk in a huge coworking building (like the ones wework establishes) are both in some ways quite different; or are they?
From what I understand, people tend to look into coworking when they want:
-To set a routine for their lives and their work as self employed individuals
-To work alongside like minded people or those in the same position
-To network with others
-To be a part of a bigger community
So my question is; how do you promote the idea of desk spaces in a company versus in a community of freelancers? How can you make it sound more appealing, and how do you reach a market that would rather do their work in an office with zero distractions and good amenities in a great location?
I’ve posted advertisements for our office on so many websites, tried to promote on facebook groups, and I’ve been looking on freelancer websites, yahoo, quora, and now google-how can I reach the kind of audience we want?
Hi Everyone, I’m so sorry-I’m totally new to google groups and didn’t even realise that I had gotten these responses! Thank you so much for your help!
Hi Tony, I’m in the UK, London. Your post was really helpful and I will definitely consider everything you have said!
Hi Alex, what I mean is that I work at an office with four spare desks; we’re looking for people who would be interested in renting out the desks. We’re in a great location with good amenities but I’ve been having trouble trying to find people who would be interested (and I know that they’re out there!)
Hi Jeannine, you’re exactly right. We have some empty desks and we’re looking for people who would be interested; that’s really all it is! It’s just been really challenging and any advice I can get would be greatly helpful.
Thank you everyone for your responses!
On Wednesday, October 26, 2016 at 2:33:19 PM UTC+1, Prisc wrote:
Hi there,
I may have already posted this but I couldn’t find it-I’m new here. Apologies if I have.
I understand that hiring a desk in a company versus hiring a desk in a huge coworking building (like the ones wework establishes) are both in some ways quite different; or are they?
From what I understand, people tend to look into coworking when they want:
-To set a routine for their lives and their work as self employed individuals
-To work alongside like minded people or those in the same position
-To network with others
-To be a part of a bigger community
So my question is; how do you promote the idea of desk spaces in a company versus in a community of freelancers? How can you make it sound more appealing, and how do you reach a market that would rather do their work in an office with zero distractions and good amenities in a great location?
I’ve posted advertisements for our office on so many websites, tried to promote on facebook groups, and I’ve been looking on freelancer websites, yahoo, quora, and now google-how can I reach the kind of audience we want?
Hi Everyone, I’m so sorry-I’m totally new to google groups and didn’t even realise that I had gotten these responses! Thank you so much for your help!
Hi Tony, I’m in the UK, London. Your post was really helpful and I will definitely consider everything you have said!
Hi Alex, what I mean is that I work at an office with four spare desks; we’re looking for people who would be interested in renting out the desks. We’re in a great location with good amenities but I’ve been having trouble trying to find people who would be interested (and I know that they’re out there!)
Hi Jeannine, you’re exactly right. We have some empty desks and we’re looking for people who would be interested; that’s really all it is! It’s just been really challenging and any advice I can get would be greatly helpful.
Thank you everyone for your responses!
On Wednesday, October 26, 2016 at 2:33:19 PM UTC+1, Prisc wrote:
Hi there,
I may have already posted this but I couldn’t find it-I’m new here. Apologies if I have.
I understand that hiring a desk in a company versus hiring a desk in a huge coworking building (like the ones wework establishes) are both in some ways quite different; or are they?
From what I understand, people tend to look into coworking when they want:
-To set a routine for their lives and their work as self employed individuals
-To work alongside like minded people or those in the same position
-To network with others
-To be a part of a bigger community
So my question is; how do you promote the idea of desk spaces in a company versus in a community of freelancers? How can you make it sound more appealing, and how do you reach a market that would rather do their work in an office with zero distractions and good amenities in a great location?
I’ve posted advertisements for our office on so many websites, tried to promote on facebook groups, and I’ve been looking on freelancer websites, yahoo, quora, and now google-how can I reach the kind of audience we want?
