So, for those of you who have been following, some of this is repeat info, but the short summary is this:
We were working with landlords who pretended to believe in our idea to bring coworking to our community, jacked up the rent to an unbelievable amount they knew we couldn't pay so we have to walk away, and are now trying to do the space without us -- which we now suspect was they plan all along.
Additionally, I've gotten wind that they even intend to try and use the name we'd been using for the movement, Cowork Gloucester VA.
I own and have always owned the domain (www.coworkGloucesterVA.com), as well as the Facebook, Instagram and Twitter accounts with the same namesake.
Yesterday, we created our LLC with the same name, filed our trade name paperwork with the County, got our business license with that name, and, I think, checked all of those boxes.
Additionally, I also filed for the trademark online, and here's where my question comes in:
In order to finalize the trademark, I need to pay another $275 for the filing fee. I'd rather not so that if I don't have to. Do you think the trademark is overkill, or is it necessary? With all the other things I've squared away, even without the trademark, wouldn't infringement be easy to prove if they try and use our name?