I haven’t actively pursued LinkedIn, BUT I’ve got a chapter in my audiobook about how we used online communities both for finding members and making ours actions visible in the local community (which leads to more members, as well as being known as good citizens in our bigger ecosystem). LinkedIn didn’t have nearly the capabilities it has now back in '06, but I can def say that the strategies translate.
The key strategies are:
a) listening 90%/ talking 10% (aka flipping the megaphone around)
b) showing signs of “life” as they happen in the community
b) using online tools to organize people offline, and then
c) following up offline experiences with online interactions
There’s a preview of the chapter here that I think will give you some good ideas!
On Apr 4, 2017, 11:04 PM -0400, Kevin Haggerty <[email protected]>, wrote:
Thanks, Alex. Where might I find your audiobook?
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